“Culture has always been a business driver," the talent and brand advisory firm says at Cannes Lions, unveiling a report tracking 10,000 brands across 44 industries. By Georg Szalai Global Business ...
In the last decade, esports has indeed grown to become one of, if not the, largest forms of entertainment in the world, with hundreds of millions of viewers, and players, and it hasn’t stopped yet.
There’s no need to pontificate about the power of relevant advertising in live moments; the numbers speak for themselves. New research from Magna, the media intelligence and investment unit within IPG ...
For the past few years, sports have seen a massive surge in popularity. But this June has been particularly sports-forward. Broken up by major regions, the top five by MIV for the World Cup are Europe ...
Another Avatar movie is set to be released, which means the dreaded "Avatar had no cultural footprint" conversation has popped up. Despite Avatar being the highest-grossing film of all time and Avatar ...
When different organizational cultures—the proverbial “how we do things”—come together, tensions frequently arise. Working effectively with and across cultures is even more challenging when ...
No matter what social class you come from, it impacts how you show up at work. For instance, depending on your personal circumstances, you would experience a company policy that expects employees to ...
We often expect people with mental health problems to accept themselves. We underestimate the effects of our broader culture on the process of acceptance of a mental health problem. In this post, I ...